The long-lasting lodging house called Tom Farmer's was better known as 'The Kip'. Here, until the end of the 19th century, residents slept 'on the rope' (sitting down leaning on a rope which was untied at dawn).
The Golden Hind (more specifically a wounded female deer) is the symbol of the ancient Parish of St Giles-in-the-Fields. The Seven Dials Trust has used it, in a circle representing the Dials, as a motif on all street furniture.